Real Estate Marketing for...
Real Estate Agents, Brokers, Developers and Owners...
As advertising and marketing research clearly demonstrates today, relying and focusing solely on print to sell real estate is foolhardy at best, and financially devastating at worst, if it's your career. Advertise your recreation, vacation, and vacation investment property listings to global buyers on this real estate website operated by a former real estate agent and advertising executive. If you are selling vacation property or recreation property located in North America, Central America, or the Caribbean, you need extensive advertising reach to target prospects world-wide searching for this type of recreational lifestyle or investment.
Are you an agent or developer with your own web site?
Since almost 90% of buyers today search the Internet for real estate, a website is an essential tool of your business. If there are not enough prospective buyers finding your site, use your listings in our Ad Space to link to your web site to increase your site traffic.
Perceptions and Definitions
Recreation/Recreational Property - Recreation Investment Property - Vacation Property - Vacation Homes - Vacation Investment Property
In a real estate advertising context, 'recreation' and 'recreational' usually describe land and vacant lots located in rural areas, or somewhere off the beaten path - perhaps even a resort or a retreat - suitable for recreation. A sprawling tract of land offering great fishing and hunting, or other 'recreational' activity, is also commonly referred to as 'recreational property'. Use of the above terms or keywords to describe property is often generic to a specific region or even a country. Americans usually refer to 'vacation homes' if referring to a second home, whereas Canadians often tend to refer to 'recreation homes'. Some Europeans, as well as Central Americans, sometimes refer to vacation homes as 'vacation villas'. When advertising or loading listings, it's a good idea to consider using appropriate keywords to describe your property.
"Vacation" as in 'vacation home' likewise describes a property, but definition or perception by a buyer and seller can differ. For example, a home located most anywhere in Florida, and a home in a gated community located on a golf resort in Rancho Mirage, California, can both be perceived as a "vacation home " by any North American wanting to escape the worst months of snow and cold in the winter. The current owners though may be accustomed to thinking of their homes as little more than typical principal residences, not 'vacation homes' or 'vacation property'. Likewise, those accustomed to living in mountainous regions with proximity to ski resorts, or small towns bordering the water, may seldom think about how envious visitors to their areas may be of their 'vacation' or 'recreation' lifestyle homes.
Similarly - and more obviously - lake homes and rustic cottages, and year round residences on waterfront property may all be perceived as a type of "vacation property", or even vacation investment property, by property owners seeking to trade their hectic city or suburban lives for lifestyles and settings offering change.
Most real estate markets in North America in 2010 are experiencing buyer market conditions; foreclosures still flood the market in many American markets. Sellers will find using this real estate website niche helpful as a sales medium in a competitive, recessionary market; describing land or real estate accurately, and targeting your audience, greatly enhances the chances of finding the buyer. In this vein, advertisers will find numerous property and category types to use on recreation-vacation- property.com., as well as marketing tools.
Price Promotion
Take advantage of our current single listing rates, or our Ad Space rates if you're in the daily business of selling homes and property... these promotional rates won't last forever, so list your property now!
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